Tricia Lopez is the senior events director for Key Media & Research (KMR), publisher of USGlass, DWM, AGRR™, Window Film and Paint Protection Film (PPF) magazines. She has held the role since 2020. Tricia oversees the planning and execution of KMR trade shows, including Auto Glass Week™, International Window Film Conference and Tint-Off™ (WFCT), and many regional Glass Expos.

She joined the company’s meetings and conferences department in 2013 as the competition coordinator for Auto Glass Week™ and WFCT, as well as the educational program coordinator for the regional Glass Expos. Over the years, Tricia has been involved with planning various events including association meetings and staff outings, and supporting other allied industry events, such as GlassCon Global (2016 and 2020.)

Tricia holds a bachelor of arts in marketing from the University of North Texas and a graduate certificate in online communications and web design from the University of Florida. In 2015, she was the recipient of KMR’s Holly X. Biller Award for Extraordinary Service, the company’s highest achievement, in recognition of propelling Auto Glass Week™ and WFCT forward and giving all competitors and supporters a high caliber event they deserve.